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The Impact Blog

News of the day, communication tips, marketing strategies and more – everything you need to build your business is right here on our blog.

Be Prepared: Create a Crisis Communication Plan

Be Prepared: Create a Crisis Communication Plan “Hope for the best, but plan for the worst.” Cliché? Maybe. Good advice? Definitely. With today’s real-time news and all-time online communication, every business owner, entrepreneur and marketing manager, must create a...

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Celebrating Women Pioneers with Time’s Firsts List

Celebrating Women Pioneers with Time’s Firsts List Have you seen Time Magazine’s Firsts List for this year? Launched by Kira Pollack, Time’s creative director of photography and visual enterprise, the multimedia series captures portraits and stories of women who have...

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Back to School & Back to Business!

Back to School & Back to Business! The Back-to-school season is an energizing time of year! The leisurely days of summer give way to renewed energy and focus, charitable community drives and smiling children with new shoes and hair-do’s. Usually, mothers and...

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Labor Day 2017: Celebrating Women Business Leaders

Labor Day 2017: Celebrating Women Business Leaders The Labor Day holiday weekend is one of the Labor Movement’s many accomplishments on behalf of American workers. At Impact, we’re particularly thankful for the movement’s ongoing campaign to end discrimination and...

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Houston and Harvey: Prayer and Promise

Houston and Harvey: Prayer and Promise As we watch the continuing devastation of hurricane Harvey on family members, friends, colleagues and strangers in the Houston area, it is the power of prayer and the promise of hope that keep us strong. I feel helpless sitting...

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Soak Up the Solar Eclipse!

Soak Up the Solar Eclipse! Did you find a pair of glasses for Monday’s solar eclipse? It’s the first one for the 21st century and the nation is excited for this out-of-the-ordinary celestial event. So get in on the frenzy, business owners! Where applicable, offer your...

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Plan Assessment for Strategic Communicators

Plan Assessment Strategic marketing and communication plans are amongst the most important tools in a business owner’s toolbox. All toolboxes need to be fully stocked and assessed on a regular basis. Your business tool box and plan assessment are no exceptions. This...

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