CHERYL McCANTS is a bilingual, award-winning, journalist and communication and marketing professional with more than 25 years of integrated strategic development and global crisis communication experience. Throughout her career as both strategist and spokesperson, she has worked in the educational, real estate development, retail, footwear, telecommunications, pharmaceutical, manufacturing, construction, nonprofit and media industries.
McCants spent several years with telecommunications giant AT&T, where she served as a bilingual marketing and communication strategist. Later McCants joined Nike, Inc. in Beaverton, OR, where she served as Global Corporate Responsibility Manager and Director of Communications for the Jordan Brand. In these roles, McCants developed and implemented international media and brand management strategies, as well as campaigns designed to promote Nike’s corporate responsibility programs in the U.S. and abroad. She successfully launched more than 20 new products within a 12-month period, generating approximately $320 million in revenue.
She is a member of the National Association of Black Journalists and the Newark Regional Business Partnership. She was honored by Time Warner and Essence Magazine as a Power Leader in the African-American community and has completed the National Urban Fellows 2012 executive leadership program, America’s Leaders of Change.
She completed her undergraduate studies at Brown University and later received a Master of Science degree from The Columbia University Graduate School of Journalism and a Master of Arts degree in Project Management from George Washington University.
She is passionate, fun and likes to garden.
Contact: [email protected] or 973-337-2028