Steps to Effective Strategic Communication
We meet with senior leadership to understand your revenue objectives and ways in which more effective communication can help you achieve your stretch goals.
Our team conducts a communication research audit to identify your current methods of marketing, advertising and communicating about your products or your brand.
We conduct a competitive analysis to understand your communication opportunities, potential and existing market and prospects.
We develop a strategic communication plan that integrates multiple communication and marketing channels into a singularly effective campaign to attract new customers and retain existing ones.
We monitor and measure results of tactical activities.
We celebrate our successes and analyze our mishaps.
Y Luego ....
The team reports on progress, refines efforts and identifies next steps.